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CgV
is the Center of
Gravity: the place where companies can develop in equilibrium,
where all the gravitational forces will compensate each other
and allow the core idea to remain valid despite changes in its
business environment.
As new forces constantly come into the scene, companies need to
adapt and find their new equilibrium point. The center of
gravity swings: CgV is there to find it for you, and to help you
understand how to move with it. It might take finding new forces
to counter-balance a competitor, thinking out-of-the-box to find
an unexplored niche, or designing new tools to adapt to
technology shifts.
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